extended characteristic meaning in English
延长特性
Examples
- The former sense is : because of the scarcity on the media brand strategy management ’ s studying while a large more on the enterprise brand strategy management ’ s studying , the paper innovatively set up a media brand strategy management academic studying model on the fuse of the fresh financial newspapers ’ operation extending characteristics and the brand strategy management
理论创新在于:一方面,目前只有大量关于企业品牌管理的研究,还没有严格的关于媒介品牌战略管理的研究,多数停留在对企业品牌战略管理的套用上或者是从新闻业务的角度进行研究。而本文则将品牌管理与战略管理进行融合,并结合全国性新财经报纸的品牌及业务拓展特征,提出此类媒体的品牌战略管理的系统研究理论。